ABOUT ENTERPRISE RENT-A-CAR

What's the Enterprise Way? Taking care of our customers, our communities, our employees and our environment.

Culture and hard work created Enterprise

Enterprise Rent-A-Car is an ongoing American success story. Our guiding principles, and humble beginning, revolve around personal honesty and integrity. We believe in strengthening our communities one neighborhood at a time, serving our customers as if they were our family, and rewarding hard work. These things are as true today as they were when we were founded in 1957.

Today, our massive network means Enterprise is the largest transportation solutions provider. We offer car, truck and motorcycle rentals, as well as car sharing and car sales. We’re in over 100 countries with more than 9,500 locations. What does this mean to our customers? We're there when you need us.

We take an active role in sustainability, not only because it’s smart for our business, but because we believe in making the world a better place for future generations. Because of our size, we are in a unique position to foster innovation, advance research and test market-driven solutions.

Did you know?

Founder Jack Taylor selected the name Enterprise as a salute to the WWII aircraft carrier he served on, the USS Enterprise. Today, the “Enterprise” name is synonymous with the leadership and vision of the business.

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News Articles

Learn about Enterprise in the News

  • USS Enterprise
  • Founder Jack Taylor and Road with cars
  • Black & white Enterprise branch location
  • Fuels research
  • CarShare
  • Car on highway
  • USS Enterprise

VALUES

9,500

Enterprise has over 9,500 locations in more than 100 countries.

50MM

Enterprise has pledged to plant 50 million trees in 50 years.

“Take care of customers and employees first, and everything else will follow.”

It all started with seven cars and a hunch

One man’s vision is how the Enterprise story begins. Back in 1957, a decorated WWII Hellcat pilot returned home after serving over the skies of the South Pacific. This man, a true innovator named Jack Taylor, had a steadfast dedication to his country, his family and the dream of starting a business.

Utilizing lessons learned in the Navy—including the value of hard work, team spirit and simply doing the right thing—Jack embraced the novel concept of leasing automobiles, with a fleet of seven cars.

Enterprise is now a household name for frequent travelers, road trippers and those with a car in the shop. We're a brand that’s recognized as a worldwide leader in the car rental industry. We value our employees and customers as much as a member of the family. Today Enterprise continues to drive success through a simple, yet powerful set of beliefs to become a leader in car rental, as well as in sustainability and innovation.


Couple exploring a rental car